In his revelatory work, Yanis Varoufakis, a #1 international bestselling economist, argues that big tech has replaced capitalism's traditional pillars of markets and profit with platforms and rents, ushering in a new era of technofeudalism. This system, he contends, is reshaping our lives and the world, posing significant threats to liberal individualism, efforts to avert climate catastrophe, and democracy itself.

Varoufakis explains how insane sums of money, intended to revive economies after the 2008 financial crisis, were diverted to big tech, enabling the construction of private cloud fiefdoms and the privatization of the internet. He draws parallels between technofeudalism and the feudalism of ancient Greece, using stories from Greek myth and pop culture to illustrate the transformation.

Technofeudalism, Varoufakis argues, enslaves our minds, rewrites the rules of global power, and fuels geopolitical tensions, particularly the New Cold War between the United States and China. He warns that this new power dynamic poses a grave threat to democracy and individual freedoms.

Despite the challenges posed by technofeudalism, Varoufakis believes it is possible to overthrow this system. Drawing on insights from Greek mythology and modern pop culture, he offers a roadmap for resisting and ultimately dismantling technofeudalism.

Varoufakis's work is a call to action, urging readers to recognize the dangers of technofeudalism and work towards a future that prioritizes democracy, individual freedoms, and environmental sustainability. 📚❤️