Advertising and Promotion An Integrated Marketing Communications Perspective, 13th Edition, George Belch, Test Bank
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****INSTANT DOWNLOAD AS PDF FILE****Complete test bank, Advertising and Promotion: An Integrated Marketing Communications Perspective, 13th Edition, George Belch, Includes multiple-choice questions with correct answers, Covers all IMC concepts including strategy, media planning, and consumer behavior, Ideal for marketing exam prep and academic use